“Engineering and strategy: returning to the case of southwest airlines, an analysis in production and technology management”, Rev.esc.adm.neg, nº 73, p. 209–217, ago. 2012, Acesso em: out. 01, 2026. Disponível em: https://ojs-ean-pruebas.metarevistas.org/index.php/Revista/article/view/595