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• Epistemólógical analysis óf management and innóvatión módels in SMEs in the cómmerce sectór in Latin America: literature review

  10.21158/01208160.n98.2025.4131

  2025-05-11

  Luz Marelby Díaz-López, Víctor Julio Balanta Martínez, Lucelly Correa Cruz

• Statistics models for the efficacy of digital marketing

  10.21158/01208160.n84.2018.1923

  2018-04-16

  Sara Londoño Arredondo, Yessica Johana Mora Gutiérrez, Marisol Valencia Cárdenas

• Comercio electrónico y nivel de ventas en las MiPyMEs del sector comercio, industria y servicios de Ibagué

  132-154

  2016-06-13

  Vivian Lorena Sanabria Díaz, Luisa Alexandra Torres Ramírez, Laura Marcela López Posada

• Relevance of digital marketing in the companies of Aburrá Sur

  10.21158/01208160.n88.2020.2696

  81-101

  2020-11-09

  Carlos Andrés Trejos-Gil

• Relación entre las capacidades funcionales y la eficiencia de las empresas del sector turismo

  10.21158/01208160.n99.2025.4137

  2025-10-11

  Hermes Castro Fajardo, Andrés Pava Vargas, Fernando Chavarro Miranda, Claudia Ochoa Arenas, John Jairo Martínez Álvarez

• Social imaginary of social responsibility in the agro-industrial sector of the department of Magdalena, Colombia

  10.21158/01208160.n90.2021.2977

  153-168

  2021-08-05

  Devinso Jiménez-Sierra

• Traditional and digital marketing tools used by large companies in developing countries and their relationship with export performance: the case of Costa Rica

  10.21158/01208160.n89.2020.2817

  33-50

  2021-03-18

  Josué Quirós-Gómez, Susan Arce-Gutiérrez

• Relations estimate between investment in digital media and financial variables of companies: a Colombian overview

  10.21158/01208160.n80.2016.1313

  12-25

  2016-06-13

  Amalia Novoa Hoyos, Mauricio Sabogal Salamanca, Camilo Vargas Walteros

• Exploration on web design and architecture. Their application in the banking sector from the customer´s perspective

  10.21158/01208160.n80.2016.1456

  41-58

  2016-06-13

  Katherine Leyva Vallejo, Lina Alarcón Barrera, Leonardo Ortegón Cortázar

• Neurodesign: application of neurotechnology to interpret emotions which affect decision making when buying online in platforms such as e- commerce from the spanish retailing sector

  10.21158/01208160.n85.2018.2057

  181-196

  2018-11-27

  Daniel Puente Berdasco, Carlos Andrés Pinilla Díaz

• Marketing en Internet. Informar, no vender

  74-86

  1999-02-27

  José Francisco Amador Montaño, John Alexander Rojas Montero

• Factors in urging impulse purchase in the context of online group buying

  10.21158/01208160.n89.2020.2846

  177-196

  2021-04-26

  Augusto Rodríguez-Orejuela, Nathalie Peña-García, Maria Isabel Casañas-Chavez