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• Relevance of digital marketing in the companies of Aburrá Sur

  10.21158/01208160.n88.2020.2696

  81-101

  2020-11-09

  Carlos Andrés Trejos-Gil

• Social imaginary of social responsibility in the agro-industrial sector of the department of Magdalena, Colombia

  10.21158/01208160.n90.2021.2977

  153-168

  2021-08-05

  Devinso Jiménez-Sierra

• Statistics models for the efficacy of digital marketing

  10.21158/01208160.n84.2018.1923

  2018-04-16

  Sara Londoño Arredondo, Yessica Johana Mora Gutiérrez, Marisol Valencia Cárdenas

• Traditional and digital marketing tools used by large companies in developing countries and their relationship with export performance: the case of Costa Rica

  10.21158/01208160.n89.2020.2817

  33-50

  2021-03-18

  Josué Quirós-Gómez, Susan Arce-Gutiérrez

• Factors in urging impulse purchase in the context of online group buying

  10.21158/01208160.n89.2020.2846

  177-196

  2021-04-26

  Augusto Rodríguez-Orejuela, Nathalie Peña-García, Maria Isabel Casañas-Chavez

• Relación entre las capacidades funcionales y la eficiencia de las empresas del sector turismo

  10.21158/01208160.n99.2025.4137

  2025-10-11

  Hermes Castro Fajardo, Andrés Pava Vargas, Fernando Chavarro Miranda, Claudia Ochoa Arenas, John Jairo Martínez Álvarez