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• Statistics models for the efficacy of digital marketing

  10.21158/01208160.n84.2018.1923

  2018-04-16

  Sara Londoño Arredondo, Yessica Johana Mora Gutiérrez, Marisol Valencia Cárdenas

• Digital marketing strategies in the promotion of the city brand

  10.21158/01208160.n80.2016.1457

  59-72

  2016-06-13

  David Albeiro Andrade Yejas

• Characteristics and perception of households with child obesity in Cuenca, Ecuador

  10.21158/01208160.n88.2020.2694

  207-220

  2020-11-09

  Marco Antonio Ríos-Ponce, Nicole Doménica Guevara-Crespo, Juan Francisco Álvarez-Valencia

• The market management which connects with the senses

  10.21158/01208160.n73.2012.592

  168-183

  2012-08-01

  Claudia Gómez R., Jorge Eduardo Mejía

• The influence of price and the strategies of visual communication based on cultural symbols of ecological brands and sustainable consumption preferences

  10.21158/01208160.n77.2014.822

  168-182

  2014-03-13

  Haidy Johana Moreno C.

• Neurodesign: application of neurotechnology to interpret emotions which affect decision making when buying online in platforms such as e- commerce from the spanish retailing sector

  10.21158/01208160.n85.2018.2057

  181-196

  2018-11-27

  Daniel Puente Berdasco, Carlos Andrés Pinilla Díaz

• Key factors in marketing management which affect the competitiveness of the graphic communication sector in Barranquilla city, Colombia

  10.21158/01208160.n75.2013.776

  140-151

  2013-03-06

  Ernesto Cantillo Guerrero

• Social, Economic and Market Impact of Covid-19 on Neighborhood Stores in Southern Bogota

  10.21158/01208160.n91.2021.3175

  2022-03-17

  Brallan Exneider Rico-Pencue, Johan Sebastián Vera-Castillo, Luz Esperanza Bohórquez-Arévalo

• Origin of higher education spin- off companies in Colombia, an overview from a project management perspective (phase 1)

  10.21158/01208160.n82.2017.1649

  61-72

  2017-07-26

  Patricia López Obando

• Management of the entry barriers of the Spanish company in its process for the implementation of emerging markets- The Chinese, the Brazilian and the Mexican cases

  10.21158/01208160.n73.2012.593

  184-195

  2012-08-01

  Carlos Poza, Patricia Mateo, Gonzalo Solana