Understanding that smart places or intelligent territories are those innovative spaces capable of finding a balance between the aspects of economic competitiveness, cohesion and social development, and environmental sustainability, this article intends to highlight the communication as a fundamental transformative axis, which should be considered a complex process that articulates all human actions within the smart cities. In this context, the disciplines that have the symbolic, tangible and intangible creation of human beings as object of study are of vital importance, since they affect all human actions evidenced in their diverse production, such as technology, architecture, product design, multimedia, fashion and art.
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