Vol. 6 No. 2 (2018): Marketing para máquinas y personas inteligentes

Published: 2019-05-31

Editorial

Editorial

7-9

2019-08-13

Carolina Mejía Corredor
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Artículos

Sustainable innovation for the Colombian culture

10.21158/2357514x.v6.n2.2018.2210

11-29

2019-05-31

Bianca Liliana Suárez Puerta
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Geolocation in Search Engine Marketing campaigns: a look at the use of location terms in keywords

10.21158/2357514x.v6.n2.2018.2211

31-47

2019-05-31

Luisa Fernanda Moreno Beltrán, Katherine Paulina López Torres, Miguel Antonio Lasso Parra
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Pedagogical strategic plan for the teaching-learning process of formative research in a professional program in Marketing Management in distance-teaching mode

10.21158/2357514x.v6.n2.2018.2212

49-77

2019-05-31

Paola Consuelo Ladino Marin
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Relation among ecological affect, concern, and knowledge and purchase behavior: a study regarding Mexican consumers

10.21158/2357514x.v6.n2.2018.2229

79-104

2019-06-11

Emigdio Larios-Gómez, Laura Fischer
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Pixar. What is behind the image?

10.21158/2357514x.v6.n2.2018.2215

123-143

2019-05-31

César Medina Salgado
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Acxiom, Red Hat, Actifio, & IBM: A Strategic Partnership on Virtualization and Marketing

10.21158/2357514x.v6.n2.2018.2269

105-122

2019-08-01

Wilson H. Gutiérrez B.
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A look at the method in the social sciences and its disciplines

10.21158/2357514x.v6.n2.2018.2214

145-156

2018-05-31

María Carolina Moreno-Salamanca
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De cara a los expertos

Re-nacimiento: «El nuevo concepto del retail» Experiencias para la formación de emprendedores

10.21158/2357514x.v6.n2.2018.2217

158-176

2019-05-31

Sadoth Giraldo Acosta, Haidy Johanna Moreno Ceballos, Jaime Andrés Reyes Páez
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Otros

Código de ética y buenas prácticas editoriales

2019-08-13
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